This certificate is issued by SoftUni Digital to acknowledge that
Tsvetelina Laleva
has successfully completed a course
Facebook Marketing Advanced - May 2024
with
COURSE CURRICULUM:
Course introduction, copywriting and organic content creation
3
Creating engaging visual content
3
Application of artificial intelligence systems in digital marketing
3
Facebook audiences - research and creation
3
Campaign setup
3
Strategies for bidding, budgeting and attribution
3
Remarketing
3
Key Facebook metrics for monitoring and automation
3
Testing, analysis and optimization
3